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EMAIL MARKETINGPRICE HIKE ALERTUpdated May 202610 min read

AWeber vs Beehiiv: Why Creators Are Switching After the 50% Price Hike

Justin Pirrie
Justin Pirrie
Founder, ToolStack · May 29, 2026
AWeber vs Beehiiv 2026 — The Price Hike That Changed Everything

For newsletter creators, Beehiiv wins in 2026.AWeber raised prices by 50–150% in late 2024 and simultaneously cut its free tier from 500 to just 300 subscribers. Beehiiv gives you 2,500 free subscribers, a built-in Ad Network, Boosts monetisation, and AI writing tools — all things AWeber doesn't offer at any price.

AWeber is still the right call for enterprise teams running complex B2B automation who need a 99.8% deliverability guarantee backed by own sending infrastructure. But for solo creators, bloggers, and anyone growing a newsletter from scratch — the math doesn't work in AWeber's favour anymore.

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14-day trial + 20% OFF 3 months
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Up to 300 subscribers
KEY TAKEAWAYS
  • AWeber cut its free tier to 300 subs and raised prices 50–150% in late 2024 — the main reason creators are leaving
  • Beehiiv's free Launch plan covers 2,500 subscribers with unlimited sends — 8× more than AWeber's free tier
  • Beehiiv has built-in Ad Network, Boosts, and paid subscriptions — AWeber has zero native monetisation at any price point
  • AWeber wins on deliverability (99.8%, own infrastructure) and complex automation — still better for enterprise B2B use cases
  • Beehiiv Scale at $49/mo unlocks all monetisation tools; AWeber Plus at $20–30/mo is comparable but without any creator revenue features
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The Price Hike That Changed Everything

In late 2024, AWeber — one of the oldest email platforms in the industry, founded in 1998 — quietly made two changes that sent creators to Google searching for alternatives. First, they cut the free plan from 500 subscribers to 300. Second, they raised prices across all paid tiers by 50% to 150% depending on your subscriber count.

A creator with 5,000 subscribers went from paying around $30/month to $60/month overnight. A creator at 10,000 subscribers saw their bill nearly triple. The timing was particularly bad: Beehiiv had just launched its full monetisation suite, and the contrast between “pay more for the same thing” vs “pay less and actually earn money” was stark.

WHAT CHANGED ON AWEBER
  • Free tier: 500 → 300 subscribers (40% reduction)
  • Lite plan: Price increased 50–80% depending on list size
  • Plus plan: Price increased 100–150% at higher subscriber tiers
  • No new features shipped to justify the increase

AWeber has not officially commented on the reasoning beyond “market alignment.” The email marketing community hasn't been forgiving.

AWeber vs Beehiiv: Full Feature Comparison

Based on current 2026 pricing and features. Primary keyword: AWeber vs Beehiiv.

FEATUREAWEBERBEEHIIV
Free tier300 subscribers2,500 subscribers
Starting price$15/mo (Lite)$0 (Launch)
Deliverability99.8% (own infra)Third-party ESP
Built-in monetisationNoneAd Network + Boosts + Paid subs
Growth toolsNoneBoosts, Magic Links, Referrals
AI toolsMinimalWriter, image gen, website builder
AutomationAdvanced (conditional branching)Automations v3 + Workflows
Support24/7 phone + live chatScale+ only
InterfaceDated, complexModern, intuitive
Best forEnterprise / B2B teamsNewsletter creators

Pricing: The Numbers Don't Lie

At the 0–2,500 subscriber level, the comparison isn't even close. Beehiiv is free. AWeber costs $15/month and gives you a fraction of the features. Here's what both platforms charge at key subscriber milestones:

AWeber Pricing
0–300 subsFree
301–500 subs$15/mo (Lite)
501–2,500 subs$20–30/mo (Plus)
2,501–5,000 subs$40–60/mo
5,001–10,000 subs$70–100/mo
Beehiiv Pricing
0–2,500 subsFree (Launch)
2,501–10,000 subs$49/mo (Scale)
10,001+ subs$109/mo (Max)
Paid subs incomeUnlocked on Scale
Ad Network incomeUnlocked on Scale

The key inflection point: at 5,000 subscribers, Beehiiv Scale ($49/mo) includes full monetisation features and costs less than AWeber's equivalent tier. By the time you hit 10,000 subscribers, Beehiiv Max ($109/mo) vs AWeber ($70–100/mo) is nearly the same price — but Beehiiv gives you tools to earn from your list.

What Each Platform Looks Like

AWEBER
AWeber email marketing platform interface
BEEHIIV
Beehiiv newsletter platform interface

Monetisation: Beehiiv's Biggest Advantage

AWeber is an email marketing platform. Beehiiv is a creator revenue platform that happens to send email. That distinction matters more than any pricing comparison.

AWeber has zero built-in monetisation features. If you want to earn from your list, you need third-party tools, manual sponsorship outreach, and separate payment processors. Beehiiv bakes all of this in:

Beehiiv Ad Network

Brands pay to appear in your newsletter. Beehiiv matches you with advertisers — you accept or decline, they pay directly. Beehiiv takes 20% of earnings. Available on Scale ($49/mo).

Boosts

Get paid $1–5 per new subscriber you send to other newsletters in Beehiiv's network. Run cross-promotions that pay out directly into your account. Beehiiv takes a 20% platform fee.

Paid Subscriptions

Charge readers monthly or annually for premium content. Stripe handles payments; Beehiiv manages tiers. Build a recurring revenue stream directly from your newsletter audience.

Referral Program

Reward existing subscribers for referring new ones. Set up automated reward milestones (exclusive content, merch, etc.) that incentivise word-of-mouth growth.

The bottom line:A Beehiiv newsletter with 5,000 engaged subscribers can realistically earn $500–2,000/month from Boosts and Ad Network alone — before you count paid subscriptions. AWeber offers none of this natively. You'd need to build that infrastructure yourself.

Deliverability: The One Area AWeber Still Wins

AWeber's 99.8% deliverability rate is backed by infrastructure the company has built over 27 years. They own their sending domain, operate their own servers, and have dedicated teams managing inbox relationships with Gmail, Yahoo, and Microsoft. This matters for:

  • High-volume senders (100k+ per send) where small deliverability differences compound
  • B2B transactional email where inbox placement is critical
  • Regulated industries (finance, healthcare) where compliance is non-negotiable

Beehiiv uses a third-party ESP for sending — deliverability is solid in practice but not independently audited. For most newsletter creators sending 2–4 emails a month to engaged audiences, the difference is negligible. For enterprise senders, it's worth considering.

Who Should Use Which Platform

Choose Beehiiv if...
You're a newsletter creator or blogger
You have under 2,500 subscribers (free forever)
You want to monetise via ads, Boosts, or paid subscriptions
You want modern UX without a learning curve
You want AI writing and website tools built in
You're switching from AWeber after the price hike
Try Beehiiv Free →
14-day trial + 20% OFF 3 months
Choose AWeber if...
You're running complex B2B email automation
You need conditional branching and multi-step workflows
Deliverability is critical (enterprise, regulated industries)
You need 24/7 phone support on all plans
You integrate with 150+ specific third-party tools
You have a multi-user team managing campaigns
Try AWeber Free →
Up to 300 subscribers

How to Switch from AWeber to Beehiiv (Under 2 Hours)

1
Export from AWeber

Go to AWeber → Subscribers → Export. Download as CSV. Include all subscriber fields you want to keep (email, name, tags, custom fields).

2
Create your Beehiiv account

Sign up at Beehiiv via the link below for your 14-day trial + 20% OFF. Set up your newsletter name, description, and branding before importing.

3
Import your list

Beehiiv → Audience → Import Subscribers. Upload your CSV. Map fields appropriately. Beehiiv supports custom fields and tags on import.

4
Send a re-engagement email

Notify your list you've moved. This also cleans inactive subscribers and protects your deliverability score on the new platform.

5
Set up your monetisation

Apply for the Ad Network, configure Boosts, and optionally set up paid subscription tiers — things you couldn't do on AWeber at all.

Ready to Make the Switch?

Beehiiv gives you 2,500 free subscribers, a built-in Ad Network, Boosts, and AI tools — everything AWeber charges extra for and still doesn't offer. Via ToolStack you get a 14-day free trial plus 20% OFF your first 3 months.

Start Free on Beehiiv →Try AWeber Instead
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Frequently Asked Questions

Is AWeber still worth it after the 2024 price increase?

For enterprise teams needing complex B2B automation, AWeber's 99.8% deliverability and advanced conditional workflows still justify the cost. For solo newsletter creators, the 50–150% price hike makes Beehiiv the better value — especially since Beehiiv's free tier covers 2,500 subscribers vs AWeber's 300.

How much can I make with Beehiiv Boosts?

Beehiiv Boosts earnings vary by niche and audience size. Creators report $1–5 per new subscriber driven through Boosts, with Beehiiv taking a 20% platform fee on earnings. The Ad Network also allows direct sponsorship deals. Most creators with 5,000+ engaged subscribers see meaningful passive income from the built-in monetisation tools.

Can I switch from AWeber to Beehiiv without losing subscribers?

Yes — Beehiiv has a direct migration import tool. Export your subscriber list from AWeber as a CSV, upload to Beehiiv, and subscribers transfer over. You may want to send a re-engagement email to clean the list. The process typically takes under 2 hours.

What is the Beehiiv free plan limit?

Beehiiv's free Launch plan supports up to 2,500 subscribers with unlimited sends and core features including the newsletter builder, landing pages, and analytics. No credit card required. AWeber's free tier was cut to 300 subscribers in late 2024.

Does AWeber allow affiliate marketing?

Yes — AWeber is one of the most affiliate-friendly email platforms and permits affiliate links in emails as long as you follow CAN-SPAM/GDPR rules. Many platforms like Mailchimp restrict affiliate content. AWeber also runs a 30% recurring commission affiliate program.

What is Beehiiv's deliverability compared to AWeber?

AWeber uses its own sending infrastructure with a 99.8% deliverability rate, backed by 27 years of inbox relationship building. Beehiiv uses a third-party ESP — deliverability is not independently audited. For high-stakes transactional or B2B email, AWeber's own infrastructure is an advantage.

Which is better for beginners — AWeber or Beehiiv?

Beehiiv wins for beginners. The interface is modern and designed for newsletter creators rather than enterprise marketers. The free plan covering 2,500 subscribers means you can build a real audience before paying anything. AWeber has a steeper learning curve and a dated interface.

Does Beehiiv have a free trial?

Beehiiv offers a 14-day free trial on paid plans. Via our link below, you get 20% OFF for your first 3 months. The Launch plan is permanently free up to 2,500 subscribers — no trial period needed.

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